Brad Hooker is a professor in the Department of Philosophy at the University of Reading, UK. He has been most closely associated with discussions of rule-consequentialism, although he has published papers on a wide variety of topics in ethical theory, including the idea that moral principles must be suitable for public acceptance. He is the author of Ideal Code, Real World: A Rule-Consequentialist Theory of Morality (2000) and the editor of Rationality, Rules, and Utility (1993), and Truth in Ethics (1997). Professor Hooker is an associate editor of Ratio and the editor-in-chief of Utilitas.