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138 Ways to Generate New, First-time Gifts
ISBN: 978-1-118-70377-9
April 2013
Jossey-Bass
52 pages
Selected type:
O-Book
Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with proven methods and techniques for increasing revenue from first-time gifters. It delivers step-by-step procedures for motivating nondonors to give and explains how to increase success through direct mail, calls, phonathons, events, online giving, and more.
Important topics covered include:
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.