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Stewardship Essentials: The Donor Relations Guide

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ISBN: 978-1-118-70418-9

April 2013

Jossey-Bass

56 pages

Description

Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations with a plan for properly stewarding those who have invested so generously in their organizations and those they serve. Dozens of ideas, procedures, and strategies are included.

Important topics covered include:

  • Key stewardship relations practices
  • Cumulative givingPledge acknowledgements
  • First-time donor strategiesPersonlized gifts
  • Ethics
  • Communication
  • Employee engagement
  • Marketing endowments
  • Donor walls
  • Donor recognition

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

About the Author

Scott C. Stevenson is the editor of Stewardship Essentials: The Donor Relations Guide, published by Wiley.