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Coalitions and Partnerships in Community Health

ISBN: 978-0-787-98785-5

April 2007

Jossey-Bass

608 pages

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Description
Coalitions and Partnerships in Community Health is a step-by-step guide for building durable coalitions to improve community and public health.

This important resource provides an in-depth, analytical, and practical approach to building, sustaining, and nurturing these complex organizations.

Author Frances Dunn Butterfoss includes all the tools for success in collaborative work from a research and practice-based stance. The book contains useful approaches to the issues, recommendations for action, resources for further study, and examples from actual coalition work.

Coalitions and Partnerships in Community Health explores

  • Historical foundations of coalitions and partnerships
  • Principles of collaboration and partnering
  • Benefits and challenges of a coalition approach
  • Coalition frameworks and models
  • Cultivating coalition leadership
  • Roles and responsibilities of coalition staff, leaders, and members
  • Communication, decision-making, and problem-solving methods
  • Vision, mission, and bylaws
  • Effective marketing
  • Planning for sustainability
  • Approaches to assessment
  • Developing strategic and action plans
  • Implementing coalition strategies in the community
  • Media advocacy, strategies, and tips
  • Participatory coalition evaluation
About the Author
Frances Dunn Butterfoss Ph.D., is a well known researcher, theorist, educator, speaker, and practitioner. She is a professor and Division Director of Behavioral Research and Community Health in the Department of Pediatrics at Eastern Virginia Medical School (EVMS). Dr. Butterfoss was recently awarded the EVMS Foundation Chair in Pediatrics.
Features
  • Author Reputation: Frances D. Butterfoss in a highly respected theorist, researcher, teacher, and practitioner in the field of health promotion.
  • Hot Topic: With rapid changes in funding for community health initiatives, programs desperately need to learn how to pool their resources. Many want to jump on the coalition bandwagon, but lack the needed skills.
  • Practical: Goes far beyond community organizing by providing in-depth look at current measures and theoretical models of assessing coalitions and partnerships.
  • Unique Contribution: In the 1980s, Butterfoss developed the first theory of coalitions (Community Coalition Action (CCAT) Theory, which is widely accepted and frequently cited. In this book she expands into a working model that includes 7 steps to building coalitions and partnerships, 7 steps to sustaining coalitions and partnerships, and 7 steps to evaluating coalitions and partnerships.
  • Academic Potential; Community Organizing is a frequent topic in health ed/health behavior courses, and a substantial portion of this book’s audience will be in MPH  programs