"Insightful, fun, and transformative, Kimberly Douglas weaves practice and analogy into chapters that will spark the creativity of individuals, leaders, teams, and their organizations!"
Marshall Goldsmith, NYT and WSJ ^#1 bestselling author of What Got You Here Won't Get You There

Creative, effective teams often make the difference between stunning success and abject failure in business. But, like catching fireflies on a warm summer night, chasing creativity and bottling it up in your teams is no easy task. The Firefly Effect explores that metaphor to reveal what it takes to build the kind of teams that collaborate and create effectively and profitably.

In this practical yet inspiring guide, human resources consultant and business expert Kimberly Douglas explains how business leaders like you can capture those creative fireflies and build them into teams that produce tangible, long-term results. The Firefly Effect is what happens when you ignite the creative spark in enough of your group to create a blaze of new and innovative thinking. It leads your people and teams into a zone of intense teamwork and dedication, enthusiasm for achievement, unfettered creativity, and contentment with a job well done.

The Firefly Effect leads to much more than just great business results; it also leads to employees who are proud of their jobs and invested in something more meaningful than mere "work." When done right, the Firefly Effect:

• Lets individuals rediscover their unique and creative talents and best apply them within your organization
• Turns business leaders from autocrats into consensus-building role models
• Leverages the talents of individuals into a collective that focuses on critical business challenges rather than petty personal issues

When you roll all those things together, you can achieve virtually anything.

In each chapter of The Firefly Effect, you'll find inspiring stories, practical tools, and real guidance for building teams that truly work together.

Plus, you'll learn:

• What to do when the creativity dries up
• How to know when you need a new approach
• What to do when team leaders start to stifle creativity
• How to synchronize everyone's effort to deliver powerful impact and stunning success