Revenue Management for the Hospitality Industry, 1st Edition

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https://dev.store.wiley.com/en-ca/Revenue+Management+for+the+Hospitality+Industry%2C+1st+Edition-p-9781119215301

Revenue Management for the Hospitality Industry, 1st Edition

David K. Hayes,Allisha Miller

E-Book Rental (150 Days)

978-1-119-21530-1R150

Description

This is the first text that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue management concepts. Chapter ending questions and problems help them perform the calculations and practice the decision-making skills that are used in the field. RM in Action shows how the revenue management principles can be clearly illustrated using real-world examples reported in various news outlets. RM on the Web offers sites listed on the Internet to provide supplemental information about a topic or issue. Revenue managers will then gain hands-on skills to effectively manage their inventories and prices.

About the Author

David K. Hayes has more than 30 years experience in hospitality management and education. He has taught at Texas Tech University and the University of Houston. His industry experience includes serving as the Managing Owner of a hotel and conference center and a professional writer and consultant.

Allisha Miller has worked in the hospitality industry in a number of different roles, most recently as director of sales and marketing of a hotel and conference center. Currently, she is a professional writer and simulation developer for hospitality industry clients.

Features

Explores revenue management from the lodging, foodservice, and integrated perspectives
Numerous real-life revenue management examples from hospitality
RM at Work feature is a series of mini-case studies which allows readers to solve revenue management problems as if they were in a professional setting
RM in Action feature shows how revenue management principles are applied to real world examples from current events
RM on the Web allows readers to link to pertinent supplemental materials online
Key Concept Case Study is a running case that progresses through the book to reinforce concepts within each chapter
Engaging approach written in an accessible format

To Purchase this product, please visit

https://dev.store.wiley.com/en-ca/Revenue+Management+for+the+Hospitality+Industry%2C+1st+Edition-p-9781119215301