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Mission Impact: Breakthrough Strategies for Nonprofits

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ISBN: 978-0-470-59299-1

January 2010

320 pages

Description

MISSION IMPACT
BREAKTHROUGH STRATEGIES FOR NONPROFITS

It's time to jump-start your nonprofit's vision. Get your team working together more creatively and strategically. Create strategies that will lead it to breakthrough performance in mission impact.

Beginning with a discussion of exactly what strategy is, Mission Impact will empower you to design, develop, and implement breakthrough strategies that increase your nonprofit's mission impact and improve the quality of life for others—after all, that's why you're in "business," isn't it?

With an accompanying Web site supplying practical tools, this complete guide for designing and carrying out a strategy development process for your nonprofit organization will help you understand how to apply the concepts presented, with a fresh look at:

  • Key steps a strategy development group goes through in creating a strategy
  • How to create an aspirational vision that will guide your organization to breakthrough performance
  • Five-year strategic stretch goals designed to catapult your organization toward its vision
  • The issues senior management should consider as it implements strategy
  • How to design a process to fit the needs of your organization
  • The factors your organization should consider as it designs a strategy development process

Drawing from the author's more than thirty years of experience in the nonprofit world as a practitioner, academic, volunteer, and consultant, Mission Impact fuels strategic change, offering expert insight into how the process of strategy development will guide your nonprofit toward its desired future.

About the Author

ROBERT M. SHEEHAN JR. is the Academic Director of the Executive MBA program at the Robert H. Smith School of Business at the University of Maryland, College Park, where he is also a Lecturer in the Department of Management and Organization. He is also Principal of Sheehan Consulting, which provides consulting services in strategy development and implementation, leadership and teamwork development, board development, and succession planning for businesses, nonprofits, and government entities. Rob has more than thirty years of executive management experience, including eighteen years as the CEO of two different national nonprofits. His PhD research focused on nonprofit organizational excellence and he is a published researcher on nonprofit performance. He is an active member of the Association of Fundraising Professionals, having served as President of both the Central Ohio and East Central Illinois chapters. He attained the association's CFRE (Certified Fund Raising Executive) designation in 1986.