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Meetings, Conventions, and Expositions: An Introduction to the Industry
ISBN: 978-0-471-28439-0
July 1994
336 pages
Explore a career in the hospitality of business travel
The meetings and conventions segment of the hospitality industry is often overlooked by newcomers to the field — but it is an exciting, dynamic area that merits a second look. Meetings, Conventions, and Expositions: An Introduction to the Industry offers a detailed breakdown of all aspects of group business travel. From sponsors and venues to technology and management, anyone new to the industry will appreciate this in-depth exploration of a convention's many "moving parts".