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How to Communicate More Effectively with Donors, Members and Volunteers

ISBN: 978-1-118-69310-0

May 2013

Jossey-Bass

50 pages

Description

Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals tips, techniques, and best practices for improving communication efforts with donors, members, and volunteers. It also provides examples of successful communications plans from a range of nonprofit organizations.

Important topics covered include:

  • Effective communications plans
  • Blogs that work
  • Effective newsletters
  • Direct marketing success
  • Brown bag meetings
  • CEO/Director involvement
  • Brochure templates
  • Donor website
  • Volunteer handbooks
  • Telephone communication
  • Member hotlines
  • Discussion boards
  • Year-end giving
  • Communicating with teens
  • Roundtable discussions
  • Community outreach

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

About the Author

Scott C. Stevenson is the editor of How to Communicate More Effectively with Donors, Members and Volunteers, published by Wiley.