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Brief Calculus: An Applied Approach, 8th Edition

ISBN: 978-0-471-70761-5

February 2012

672 pages

Description
Looking for a textbook to help you motivate your students? Sullivan's Brief Calculus: An Applied Approach 8/e continues its rich tradition of engaging students and demonstrating how mathematics applies to various fields of study. The text is packed with real data and real-life applications to business, economics, social and life sciences. The new Eighth Edition also features a new full color design and improved goal-oriented pedagogy to further help student understanding.

 

About the Author
Michael Sullivan is Professor Emeritus in the Department of Mathematics and Computer Science at Chicago State University where he taught for 35 years before retiring a few years ago. Dr. Sullivan is a member of the American Mathematical Society, the Mathematical Association of America, and the American Mathematical Society, the Mathematical Association of America, and the American Mathematical Association of Two year Colleges. he is President of the Text and Academic Authors Association and Represents that organization on the Authors Coalition of America. Mike has been writing textbooks in mathematics for over 30 years. He currently has 13 books in print: 3 texts with John Wiley & Sons and 10 with Prentice-Hall. Six of these titles are co-authored with his son, Michael Sullivan III.

Mike has four children: Kathleen, who teaches college mathematics; Michael, who teaches college mathematics, Dan, who is a Prentice-Hall sales representative , and Colleen, who teaches middle-School mathematics. Nine grandchildren round out the family.

New to Edition
  • NEW! Full color design improves clarity and assists student understanding with consistant pedagogical use of color.
  • More applications using real data enhances student motivation. Many of these applications include source lines, to show how mathematics is used in the real world.
  • NEW! Conceptual problems ask students to put the concepts and results into their own words. These problems are marked with an icon to make them easier to assign.
  • The Preparing for this Section feature guides the student on which concepts to review before starting each new section.
  • Each section begins with a set of objectives, which are highlighted and maintained throughout the section. At the end of each chapter, these objectives are reviewed, with specific Review Exercises to test the student's command of the material.
  • Each chapter ends with a Chapter Project that can be used in class, assigned for homework, or employed for group work.
  • NEW! Use of Excel spreadsheets are now integrated throughout.
Features
Optional Use of Technology:
  • More opportunities for the use of graphing calculator, including screen shots and instructions.
  • Icons clearly identify each opportunity for the use of spreadsheets or graphing calculator.
Now Work Problems appear throughout the text, giving the student the chance to immediately reinforce the skill or concept they have just learned.
Chapter Reviews contain a variety of features to help synthesize the ideas of the chapter:
  • Objectives Check
  • Important Terms and Concepts
  • True-False Items
  • Fill in the Blanks
  • Review Exercises