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The Lean Enterprise: How Corporations Can Innovate Like Startups
ISBN: 978-1-118-85218-7
March 2014
256 pages
#1 Amazon Bestseller in Lean Management
Discover the methods of lean startups that can revolutionize large organizations and their productsEven in a tough economic climate, the startup business community has found a way to create innovative, game-changing products in shockingly short timeframes. So why should larger, more established companies take notice? Because they have everything to gain when they examine and adopt the strategies, tools, and attitudes of these smaller competitors. The Lean Enterprise presents a groundbreaking design for revolutionizing larger organizations, one that draws on the ingenious tenets and practices espoused by the startup community. The guidelines in this book will help companies shake the lethargy, bureaucracy, and power struggles that plague large organizations and hold them back from true innovation.
At the heart of this resource is a comprehensive, practical approach based on methods, timetables, compensation, financial investment, and case studies that reveal the startup mentality. Respected thought leaders in lean startup methodologies, the authors cover successful enterprise development, development innovation labs, corporate venture arms, and acquisition and integration of startups.
Don't be mystified by the success of startups. Master the methods of this new generation of entrepreneurs and compete on a level playing field.