The 12th Edition of Tourism: Principles, Practices, Philosophies explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. Written in global terms, it provides an overview of the principles, practices, and philosophies that affect the cultural, social, economic, psychological, and marketing aspects of human travel and the tourism industry. Among the topics given expanded coverage in this edition are: B&Bs, time shares, meetings and conventions, sustainable tourism, climate change, social media, and mobile marketing.
Charles R. Goeldner, PhD, is Professor Emeritus of Marketing and Tourism at the Leeds School of Business, University of Colorado at Boulder. He is also the founding editor of the Journal of Travel Research.
J. R. Brent Ritchie, PhD, the founding Chair of the United Nations World Tourism Organization (UNWTO) Tourism Education Council, holds the Professorship in Tourism Management and is Chair of the World Tourism Education and Research Centre at the University of Calgary, Alberta, Canada.
New to Edition
New section on culinary tourism
New information on transportation options, including the airline industry, and updated cruise industry
New information on technology, convention centers, arenas, stadium, and public facilities management jobs
Updates on passport, visa, and governmental policies
New material on social media, blogs, and podcasting
Additional coverage of crisis management throughout the book
A new look at the future of travel
Features
Authorship: Charles Goeldner and J.R. Brent Ritchie are internationally known for their work in travel and tourism
Color Insert: Revised and expanded to two 16-page four-color inserts
Most comprehensive coverage of travel and tourism
Defines the university-level Introduction to Tourism course
Profiles of travel industry leaders
Global Insights cover timely and interesting topics intended to serve as a stimulus for discussion
