E-Commerce: Fundamentals and Applications

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https://dev.store.wiley.com/en-ca/E-Commerce%3A+Fundamentals+and+Applications+-p-9780471493037

E-Commerce: Fundamentals and Applications

Henry Chan,Raymond Lee,Tharam Dillon,Elizabeth Chang

Description

A comprehensive introduction to the underlying technologies of e-commerce. This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.

About the Author

Henry Chan is the author of E-Commerce: Fundamentals and Applications, published by Wiley.

Raymond Lee is the author of E-Commerce: Fundamentals and Applications, published by Wiley.

Tharam Dillon is the author of E-Commerce: Fundamentals and Applications, published by Wiley.

Elizabeth Chang is the author of E-Commerce: Fundamentals and Applications, published by Wiley.

Features

Includes real-life e-commerce examples.
Features step-by-step programming exercises.
Covers technologies and applications in an accessible and easy-to-read manner.
Covers key underlying technologies and advanced technologies.

To Purchase this product, please visit

https://dev.store.wiley.com/en-ca/E-Commerce%3A+Fundamentals+and+Applications+-p-9780471493037