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Blogging

ISBN: 978-0-745-65596-3

August 2013

Polity

184 pages

Description
Blogging has profoundly influenced not only the nature of the internet today, but also the nature of modern communication, despite being a genre invented less than a decade ago. This book-length study of a now everyday phenomenon provides a close look at blogging while placing it in a historical, theoretical and contemporary context.

Scholars, students and bloggers will find a lively survey of blogging that contextualises blogs in terms of critical theory and the history of digital media. Authored by a scholar-blogger, the book is packed with examples that show how blogging and related genres are changing media and communication. It gives definitions and explains how blogs work, shows how blogs relate to the historical development of publishing and communication and looks at the ways blogs structure social networks and at how social networking sites like MySpace and Facebook incorporate blogging in their design. Specific kinds of blogs discussed include political blogs, citizen journalism, confessional blogs and commercial blogs.

About the Author
Jill Walker Rettberg is Associate Professor at the University of Bergen.
Features
  • New overview text on one of the hottest topics in media and journalism studies – blogging.
  • Written to be accessible for students from their first year of study onwards – reviewers praised the clarity of the text.
  • Provides an historical and comparative perspective to blogging that will prevent the text from dating quickly – blogging is shown in relation to other writing technologies through history.
  • The author is a blogger herself and so is able to provide a perspective that is both scholarly and grounded